Snap! – Rhythm is a Dancer and the Britvic Brains Advert
A 1992 hit with all the prerequisite uniform: perm, big earrings and a lot of PVC. I love the setting for this video – how exactly do you book a missile launch platform? The German duo Snap! were responsible for this club hit and UK number 1 as well as The Power which was another banging 90’s club anthem of the smiley face era. The track itself has recently been used for the Drench water campaign in which the Thunderbirds character Brains dances with astonishing hip hop skill. I absolutely loved that use of the tune and have included the original below. I also love the little tagline at the end “Brains perform best when they’re hydrated” which is really a very thin excuse for such a silly and entertaining video. Britvic have obviously cottoned on to the fact that everyone loves to remember old tunes and television programmes.
[...] many mysteries, but The Power is certainly a brilliant track and quintessential 90’s hit. German duo Snap! had their first big hit with this track in 1990 and then went on to “Rhythm i…. That was then used for the Britvic Drench adverts and brought memories of waltzers and first [...]
[...] trousers. There are definitely a couple of Thunderbird-style suits which will make you look like Brains. Don’t worry too much, though. You’re not going to swelter under the sheer weight of [...]